Keyword Research - How to Create an Effective Keyword List

Part 2

Wordtracker is the most popular
and effective SEO tool used by search engine marketers.
WordTracker allows you to do a comprehensive search for
related keywords, provides the number of searches for your
keywords, then compares their popularity in the search engines
with how competitive they are. Ideally you want to use keywords
that receive a high number of searches but don't have many competing
web sites for the same keyword.

Using the free trial at WordTracker my comprehensive
search for Spanish Shirts generates this list:

1. spanish shirts


2. spanish clubs


3. football shirts


4. overseas clubs


5. ebay


6. online shopping


7. online auction


8. apparel


9. spanish


10. t-shirts


11. sports memorabilia


12. ebay.co.uk


13. Spanish


14. real madrid


15. tshirt

The enhanced version would display 285 keywords here.
If I click on Spanish Shirts I get a table showing keywords
taken from all Dogpile & Metacrawler queries over the last 90 days.

Count = 4
This shows the number of times a particular keyword has
appeared in the database.

E.g. The database currently holds 327967786 words. A count of
4 tells you that this particular word has appeared 4 times
(this is over 90 days). The keywords are taken from major
metacrawlers (a service that queries all the main search
engines simultaneously).

Predict = 7
This is the maximum total predicted traffic for all of the major
search engines/pay per bids and directories today.

Since Spanish Shirts generates a small number of searches,
I will search on a broader term ie Spanish or T-Shirts

Spanish

spanish 3407 6009


spanish dictionary 3183 5614


spanish translator 2295 4048


spanish music lyrics 2114 3728


spanish translation 1892 3337


spanish english dictionary 1352 2384


english to spanish 1049 1850 dig


spanish to english dictionary 1040 1834


spanish to english 1033 1822


spanish babes 990 1746


learn spanish 989 1744


spanish american war 987 1741


english to spanish translation 778 1372


spanish to english translation 747 1317


english to spanish dictionary 745 1314

The first number beside each keyword is the count, the
second is the predicted number.The list above generates higher
numbers than Spansih Shirts because of their popularity.
This is useful because it gives you another angle to attract
traffic to your web site. For example you could create a
page on how to learn spanish by integrating the keywords
"learn spanish" in your article. The traffic this page receives
may help sell more Spanish Shirts because the visitors will

visit the rest of the site.

T-Shirts

Here are the related words for the keyword T-Shirts generated by WordTracker.

1. t-shirts


2. funny t-shirts


3. tshirts


4. t-shirt


5. tee shirts


6. tshirt


7. shirts


8. tees


9. funny t-shirt


10. funny shirts


11. cool t-shirts


12. tee


13. funny t shirts


14. funny


15. humorous

If you do a deeper search on t-shirts you get:

t-shirts 1146 2021


t-shirt 805 1420


funny t-shirts 622 1097


custom t-shirts 375 661


christian t-shirts 185 326


t-shirt designs 180 317


blank t-shirts 147 259


t-shirt design 146 257


japanese t-shirt 145 256


wholesale t-shirts 139 245


white t-shirt 126 222


vintage t-shirts 123 217


white t-shirts 111 196


cool t-shirts 102 180


rolling stones t-shirts 102 180

If you subscribe to the paid version of wordtracker you will get
another 85 words.You also have the choice of digging deeper
on each of the keywords above if you want to view words
related to the one you chose.

Conclusion.

Doing keyword research before you write the content for your
web site will help you to identify what angles you can use to
attract the search engine spiders. If you create different pages
that include these keywords you gain extra traffic because
they receive a high number of searches.